Innovate your content with these 20 tips! According to former alt-weekly editor Alexa Schirtzinger, a recent Stanford University Knight Fellow, nearly all industries—including journalism—are being disrupted by the Internet. Seventy-five percent of publications say their challenges are not having enough staff, money, time or technology, she told attendees of the AAN Convention 2014 on July… Continue reading Meeting Challenges: An Innovation Toolkit
In 2007, Apple gave birth to the iPhone, a new piece of technology that promised to dramatically change the way readers communicate and consume news. Over the following year, the U.S. economy crashed, leaving American media at a huge loss. No longer were people buying print editions of magazines and newspapers. Pockets were thinly lined,… Continue reading Print is Dead? Not So Fast.
Penny Muse Abernathy challenges the roles of conventional newsrooms. On day two, July 11, 2014, of the AAN Convention, Abernathy, the Knight Chair of Journalism and Digital Media Economics from the University of North Carolina at Chapel Hill (http://www.savingcommunityjournalism.com), gave a keynote speech entitled “Saving Community Journalism: The Path to Profitability” to a room full… Continue reading Staying Relevant to Readers and Advertisers in a Digital Age
I remember the magic moment when I watched; gripping the edge of the seat as my preteen crush Marty McFly stood on the gas and hit 88 mph. The Flux capacitor lit up in all its glory—sending him back in time. I was hooked. Something about the way the DeLorean transported Michael J. Fox’s character… Continue reading Why I’m Obsessed with ‘Back to the Future’